YAMCO – Social Media Management

Background

YAMCO – Your Automobile Company is a trusted automobile garage based in Qatar, offering vehicle repair, maintenance, and detailing services. Known for its reliable service and skilled technicians, YAMCO sought to enhance its digital presence, attract new customers, and increase service bookings in a competitive market.

Challenges

Despite its strong reputation, YAMCO faced several challenges in establishing an online presence and generating leads:

• Limited Brand Awareness – Many potential customers in Qatar were unaware of YAMCO’s services due to minimal social media activity.
• Low Customer Engagement – Existing clients were not interacting with the brand online, affecting word-of-mouth growth.
• No Lead Generation Strategy – Without targeted ads or digital campaigns, potential customers were not converting into actual bookings.
  Tough Market Competition – Qatar’s automobile service industry is dominated by established garages with aggressive digital marketing efforts

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• Strengthen YAMCO’s Digital Presence

  Build a compelling brand image on Facebook and Instagram.

• Increase Customer Engagement

  Create interactive and value-driven content to encourage audience participation.

• Generate High-Quality Leads

  Implement a targeted lead generation campaign to drive service bookings.